Beat The Marketer
Beat‑the‑Marketer: How Terry Uses Action Alerts Each Year
Beat‑the‑Marketer is built around a consistent, disciplined structure that growers can rely on year after year. The goal is simple: use market‑driven Action Alerts to price grain in a steady, unemotional, and repeatable way.
1. A Balanced 50/50 Marketing Posture
Each year, 50% of the previous crop and 50% of the upcoming crop are marketed through Action Alerts. This creates a diversified posture that avoids “all‑in/all‑out” decisions and reduces emotional pressure. It also ensures that both old‑crop and new‑crop sales participate in market opportunities as they arise.
2. Incremental, Rules‑Based Selling
Pricing is spaced out across the Action Alert window. When an Action Alert triggers, sales are made incrementally and consistently, following the same structure every time. This keeps the program steady, disciplined, and free from emotional decision‑making.
3. Settlement Prices Keep the System Transparent
Unless a target price was pre‑designated, the closing price is used when applying the sale. Terry uses the settlement to record the sale price, keeping the program transparent, uniform, and easy to follow.
Why This Works
Structure removes emotion and replaces it with process.
By defining:
- what percentage is marketed,
- when sales occur,
- how prices are applied,
Beat‑the‑Marketer becomes a repeatable system, not a guess. It gives growers confidence, reduces stress, and keeps marketing decisions grounded in discipline rather than emotion.
If you want to remove the pressure of making sales on a portion of your production, consider enrolling some bushels in GrainTracker's managed program.
Beat The Marketer & The Action Alert Managed Futures Programs
These programs draw upon the experience of GrainTracker Marketing to set the futures price on a portion of your corn. Sales are made incrementally once targets are reached.
Program Highlights
Important Dates
This program is currently available in IL, IA, WI, MN, NE, SD, ND, and KS. If inquiring from a different state, please contact us to share your interest in that state's addition to this program.
For more information or to enroll, call 815-541-6868 or contact us.
Beat The Marketer Performance Charts
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